Friday, September 17, 2010

The Story of Cosmetics - A Must See For Everyone!


From the geniuses that brought us the Story of Stuff comes The Story of Cosmetics; a detailed look at the hard truth of the cosmetic industry and what each consumer should be aware of when making a purchasing decision.

Similar to the style of the original Story of Stuff, this latest video explains the cosmetics industry from an educated perspective, but using language and examples that each viewer can associate with. Story of Stuff Project creator, Annie Leonard, walks us through the ingredients, laws and regulations and process that few consumes understand when buying and using health and beauty products. “I like that Annie says it isn't our fault that there are chemicals in our products. She is absolutely right. But, now that we are aware of this, it is our fault if we continue to support these companies that are greenwashing their lines or using chemicals despite the growing evidence against them.” says OnlyGreen EcoAdvisor Tanis Danyluk.

To lend even more clout to an already great film The Story of Stuff Project collaborated with safecosmetics.org to produce this latest video. Safecosmetics.org, creators of the safe cosmetic database, are leaders in bringing cosmetic product knowledge to everyday consumers. 

Following suit with product lines VADA and Halsa, the new Opal line of cosmetics from OnlyGreen is formulated using the safest possible ingredients, giving consumers a healthy alternative while maintaining great quality. The Opal line comes packaged in 100% recycled, handmade and biodegradable boxes that contain wild flower seeds, allowing them to be planted and making this line a zero waste product. “I cringe when I think of all that goes into what we put on OUR FACE, of all places. Not only is the Opal line beautiful but you genuinely feel confident that you are doing the best for your face, your conscience and the environment when you are "beautifying" in the morning. The cute packaging that can be planted to grow flowers is an added bonus!” adds EcoAdvisor Ferrah Graham. 

OnlyGreen is already a proud signer of the Compact for Safe Cosmetics and will have all of our health and beauty and baby care products uploaded to the Safe Cosmetic Database by October 1st, 2010. We are excited to take the proactive step of having our brands added to this great initiative.

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